Integration of the Google Mobile Ads SDK: Difference between revisions

No edit summary
Line 140: Line 140:
#If consent has been given, the app adds the keyword '''''political_ad''''' to the '''''kw''''' keywords for each ad request (see #Keywords (Appending Key-Value Pairs)).
#If consent has been given, the app adds the keyword '''''political_ad''''' to the '''''kw''''' keywords for each ad request (see #Keywords (Appending Key-Value Pairs)).
#The ad server sees the keyword '''''political_ad''''' in the ad request and now has the option of delivering a political campaign targeted to that keyword (however, this is not mandatory; it can also deliver other campaigns).
#The ad server sees the keyword '''''political_ad''''' in the ad request and now has the option of delivering a political campaign targeted to that keyword (however, this is not mandatory; it can also deliver other campaigns).
#When an ad server plays a political campaign, a creative is delivered to the app that contains an additional setting in the template. This causes the creative to inform the app that the advertising slot in question actually contains a political campaign and that the app should respond by changing the ad label. The message is sent to the app via a political_ad event (see [[#Documentation of iq digital app events]]).
#When an ad server plays a political campaign, a creative is delivered to the app that contains an additional setting in the template. This causes the creative to inform the app that the advertising slot in question actually contains a political campaign and that the app should respond by changing the ad label. The message is sent to the app via a political_ad event (see [[#Documentation of the iq digital app events]]).
#The app receives the '''''political_ad''''' event and can respond to it. iqdigital recommends that the ad label above the affected ad slot be changed to '''''Politische Anzeige''''' and that there be a link to the Political Ad Transparency URL for the campaign (which is passed in the event). '''Important''': The responsibility for whether and how the app responds to the '''''political_ad''''' event lies with the publisher and the app.
#The app receives the '''''political_ad''''' event and can respond to it. iqdigital recommends that the ad label above the affected ad slot be changed to '''''Politische Anzeige''''' and that there be a link to the Political Ad Transparency URL for the campaign (which is passed in the event). '''Important''': The responsibility for whether and how the app responds to the '''''political_ad''''' event lies with the publisher and the app.